HTML Email Logos

Logos are a core part of your brand in email. But unlike on the web, making logos display correctly across email clients—at the right size and quality—requires a bit of care.


✅ Best Practices

  • Use inline CSS for sizing and spacing
  • Keep logos under 1MB to avoid slow loading
  • Use width and style attributes together for better client support
  • Host images on a reliable server or CDN
  • Use alt text for accessibility and fallback

⚙️ Responsive Logo Markup (Copy & Paste)

See the Pen Logos by Email Code Camp (@EmailCodeCamp) on CodePen.

📏 Retina-Ready Tip

To keep logos crisp on high-density displays (like Retina screens), use a logo that’s 2x the display width and scale it down with CSS. For example:

See the Pen Retina Logo by Email Code Camp (@EmailCodeCamp) on CodePen.